THE HYPE

ávitāe caffeinated water and the Long Island, New York band, This Condition (TC), Announce Partnership

The clean and youthful band has partnered with the clean and youthful brand, avitae caffeinated water to showcase each party’s unique talents.

March 16, 2010, Dublin, OH – Vitality Distributing, the maker of ávitāe caffeinated water, has entered into an agreement with the Long Island, New York pop/rock band, This Condition (TC), to promote avitae during concerts, on tour, and through the band’s social media network.

“ávitāe and This Condition are a perfect combination,” says Brian Pitzer, Vitality Distributing CEO. “This Condition has such an uplifting and enjoyable flow, if a bottle of avitae could play music, this is how it would sound!”

ávitāe has also launched a new portion to their existing website, dubbed ‘ávitāe emerging artists’. Viewers of the site extension will get the opportunity to listen to full length songs from This Condition’s various albums and buy them directly from ITunes. In addition, tour dates and the band’s bio are listed.

The ávitāe emerging artists page is ávitāe’s way of showing off the best and the brightest in emerging talent. Avitae emerging artists epitomize the brand in that they are vibrant, healthy, sophisticated, and charismatic. You may not have heard of the avitae emerging artists today, but they’ll soon be a part of your everyday lives.

The new ávitāe emerging artists page can be found on the www.avitae45.com website or directly at http://www.avitae45.com/artist_music.php.

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About Vitality Distributing:
Vitality Distributing Inc., a Dublin, Ohio-based company, has launched a new beverage called ávitāe, from the latin word vitae meaning life. ávitāe is a new beverage category, caffeinated water, and offers drinkers a dramatically different enjoyment level that provides the boost they want without anything they don’t. ávitāe has no artificial ingredients, no sugar, no calories, and is a colorless beverage that has the same refreshing taste as purified water and contains about as much caffeine as a diet soft drink. For current information on ávitāe including where it can be purchased, please visit www.avitae45.com. You can also follow ávitāe on Twitter at @avitae45 and on Facebook.

Tags: emerging artists, launch, partnership, This Condition

This entry was posted on Tuesday, March 16th, 2010 at 12:24 pm and is filed under General. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.